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How to Avoid Wedding Dress Fraud

Buying your wedding dress is more than just a purchase – it’s an experience to cherish! From being able to touch the luxurious fabrics and try on different silhouettes to having your family and friends there to support you, it’s a big part of your wedding journey.

However, with online shopping at our fingertips, sometimes it’s hard to resist when we stumble upon a bargain on our dream dress. But in this case, the old adage rings true – if it seems to good to be true, it usually is. Unfortunately, many sites try to scam customers by selling counterfeit wedding dresses online.

Jim Verraros, Vice President of Bridal Expo Chicago + Milwaukee luxury bridal shows, discusses this troublesome trend in the video below.

Video via Essense Designs

In order to prevent these situations, we’d like to share some tips to keep in mind when shopping for the dress of your dreams!

  • Most bridal designers will not sell their dresses online – it’s important to check for authorized retailers, like Fantastic Finds, on their official websites.
  • Before purchasing anything from a website you’re not familiar with, browse bridal boards, forums, and websites for any reviews. If you come across negative reviews, it’s a warning sign to stay away.
  • Check for inaccuracies on the website – no phone number or store information, or misspelled names are all signs you might not want to trust the site.
  • If you have ordered a wedding dress online, check for the quality of the item you receive. Does the dress, fabric, and details match the online photo? Is the label spelled correctly? These are all important factors to question when inspecting a dress for authenticity.

Ultimately, remember that in order to guarantee that you’re purchasing an authentic wedding dress, your best option is to visit an authorized retailer by the brand. At Fantastic Finds, you’ll find gowns by Essense of Australia, Martina Liana, Stella York, and more. Browse the selection and book an appointment online to visit our store in Lansing, MI and turn your wedding dress dreams into reality!

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